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CONSUMER
MEDIA MARKET
TELEVISION MARKET
DIGITAL INSIGHTS
OOH MARKET
RADIO MARKET
Intro
In 2024, the Radio market consolidated its positive trend, reaching an estimated total net value of €38 Million (+8% vs 2023).
€
3
8
M
Net radio market forecast for 2024
+
8
%
Radio market evolution vs 2023
€
3
5
M
Estimated net radio market in 2023
RADIO CONTINUES TO BE SIGNIFICANTLY BASED ON LINEAR LISTENING.
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MOST URBAN RADIO LISTENING HAPPENS IN CARS (42.7%), FOLLOWED BY AT HOME (37.4%).
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STABLE VENDOR RANKING IN TERMS OF AD REVENUES, EXPECTED IN 2024.
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CONSUMER
MEDIA MARKET
TELEVISION MARKET
DIGITAL INSIGHTS
OOH MARKET
RADIO MARKET
